Pub. date: 2009 | Online Pub. Date: December 16, 2009 | DOI: 10.4135/9781412972048 | Print ISBN: 9780761929574 | Online ISBN: 9781412972048 | Publisher:SAGE Publications, Inc.About this encyclopedia
Janice D. Hamlet
Editorials are articles in a newspaper or magazine (or, very rarely, stories over the air) that combine fact and opinion to interpret news and influence public opinion. They express the publisher or owner's point of view and usually address current events or public controversies. As editorials are public, mass communicated expressions of public opinion, they are probably the most widely circulated opinion statements in society, regardless of whether they are widely read. If a newspaper has a political agenda, it, more than likely, would be visible on its editorial page. The influence of editorial content often depends on their influence on political or business elites. Even though written by a single editor (and seldom signed), editorials express the opinion of the newspaper, magazine, or (again, rarely) broadcaster. Whatever specific opinions are being formulated, they tend to be derived from social interaction with management, rather than from personal experience or opinion ...