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Encyclopedia of Journalism

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Encyclopedia of Journalism

Christopher H. Sterling

Pub. date: 2009 | Online Pub. Date: December 16, 2009 | DOI: 10.4135/9781412972048 | Print ISBN: 9780761929574 | Online ISBN: 9781412972048| Publisher:SAGE Publications, Inc.

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Electronic Media Organizations

Christopher H. Sterling

As with almost any business or industrial sector in the United States, there are many trade or business organizations that serve and represent the interests of various electronic media. “Represent” nearly always means both lobbying (chiefly in Washington, D.C.) and providing a public face for the sector to the general public. This last function includes providing positive press releases, promotion, and often career and internship guides. Virtually all of these organizations present annual awards to recognize especially worthy members—some maintain halls of fame to remember the past. Many of these groups maintain separate educational foundations that help support closely related worthy causes, including scholarships. On the other hand, few such organizations provide the plethora of free information to nonmembers that they once did. A growing number restrict access to their best material for members. Many operate online stores making information available at a cost. They remain useful information sources, if ...

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