Pub. date: 2008 | Online Pub. Date: June 25, 2008 | DOI: 10.4135/9781412963978 | Print ISBN: 9781412909280 | Online ISBN: 9781412963978| Publisher:SAGE Publications, Inc.About this encyclopedia
Ezemenari M. Obasi & Sheetal Shah
It is not uncommon for assessment tools to obtain unintended and unwanted sources of variance—or cultural bias—that lead to test results that are not easy to accurately interpret across cultures. Cultural equivalencies reflect a body of research methods that can be used to minimize cultural bias and measurement error in the development and/or adaptation of assessment tools. More specifically, conceptual, content, linguistic, technical, and normative equivalencies are five established dimensions of cultural equivalence that are used to minimize measurement error in cross-cultural applications. 1. Conceptual Equivalency . Conceptual equivalency examines the extent to which a construct has a similar nature and meaning when applied in a different cultural context. For example, does the notion of self mean the same thing ...