Pub. date: 2009 | Online Pub. Date: December 16, 2009 | DOI: 10.4135/9781412972048 | Print ISBN: 9780761929574 | Online ISBN: 9781412972048| Publisher:SAGE Publications, Inc.About this encyclopedia
Digital Journalism Tools
While newspaper readership had been steadily declining since the early 1980s, the decline accelerated with the advent of the commercial Internet into mainstream American in 1995. Journalism organizations noted that a growing segment of their audience turned to the web for news and information. By 2005, both established news organizations and independent journalists began using new digital techniques to create multimedia and interactive storytelling in an attempt to draw and engage audiences. The earliest form of journalism on the Internet, beginning around 1994, simply took newspaper text and posted it to an Internet page. Many web producers at news organizations derided this early form of Internet journalism as “shovelware” in reference to the act of shoveling the content from one medium to another. Two major parallel developments in consumer electronics and software programming spurred new forms of reporting and displaying news online. Until 1999, what could be presented online was ...