Star News (Asia)

Therese L. Lueck

STAR News Asia provides news and information services by satellite to more than half of the world's population spread over 50 countries. News is delivered primarily in English, but channels also carry newscasts in other languages, notably Chinese in China and Taiwan, and Hindi in India. When STAR began to cover Asia via satellite in the early 1990s, it was a pioneer in creating competition for government-owned media, programming demand in a growing middle class, and a culture for consumerism. STAR (Satellite Television Asian Region) is owned and operated by News Corporation (News Corp.), a global media conglomerate headed by Rupert Murdoch (1931–), the Australian media mogul who is now a U.S. citizen. As a risky upstart unseating monopolies and offering audiences more choices, STAR exemplifies traits associated with Murdoch's other media enterprises. But Murdoch did not launch STAR, instead buying a controlling share (64 percent) of young news-and-entertain-ment STAR-TV ...

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