SAGE Knowledge
  • About
  • What's New?
  • How to Purchase
  • Help
  • Tutorials
  • Contact Us

Member Sign in Not a Member? Sign up for save and search tools. Forgot your password?

Browse

  • Titles
    • All
    • Books
    • Debate Series
    • Dictionaries
    • Encyclopedias
    • Handbooks
    • Major Works
  • Authors
  • Subjects
  • My Knowledge
    • My Account
    • My Lists
    • My Searches
PrintShare
Export citation
Text size Increase font sizeDecrease font size
Encyclopedia of Sports Management and Marketing

iconEncyclopedia

Add to My Lists

Find in print

Find in print
    Export citation
    Encyclopedia of Sports Management and Marketing

    Linda E. Swayne & Mark Dodds

    Pub. date: 2011 | Online Pub. Date: August 25, 2011 | DOI: 10.4135/9781412994156 | Print ISBN: 9781412973823 | Online ISBN: 9781412994156| Publisher:SAGE Publications, Inc.

    About this encyclopedia
    • Entries A-Z
    • Subject Index
    • Readers Guide
    • Front/Back Matter
    • A
    • B
    • C
    • D
    • E
    • F
    • G
    • H
    • I
    • J
    • K
    • L
    • M
    • N
    • O
    • P
    • Q
    • R
    • S
    • T
    • U
    • V
    • W
    • X
    • Y
    • Z
    Text size Increase font sizeDecrease font size

    Showing 1-20 of 835 items

      Results per page:
      20
      • 10
      • 20
      • 50
      • 100
    Page: 123 ... 4142
    >
    Activation, Sponsorship
    Acts of God
    Added Value or Value Add
    Advertising
    Advertising Cost, Determination of
    Advertising Cost Super Bowl
    Advertising Creative Strategy
    Advertising Media
    Advertising Planning Process
    Affiliation Activities
    Affinity Programs
    Aftermarketing
    Agency Law
    Agent, Sports
    Allocentric versus Psychocentric
    Alternative Sports
    Alumni Loyalty
    Amateur Athlete
    Amateur Athletic Union
    Amateur Sports Act
    Page: 123 ... 4142
    >

    Showing 1-20 of 835 items

      Results per page:
      20
      • 10
      • 20
      • 50
      • 100
    • Related Titles in SAGE Knowledge
        Loading ...
    • My Knowledge:
      To see My Knowledge, click here to sign in.
    • More from Linda Swayne
      • Public Health Leadership & Management: Cases and Context
    Copyright © 2013
    • Credits
    • Privacy Policy
    • Terms of Use
    Connect with us
    • [54.234.180.187]
    • 54.234.180.187