Chapter 79: Overview: Women in the Media

Lynne Perri

Overview: Women in the media To a young woman in her 20s today, women in leadership roles in the media may seem unremarkable. Women are in high-profile positions with news organizations and magazines; women write and edit books; women write, edit, and produce movies, television shows, and documentaries—and they have been doing so for many years. In news coverage they report from war zones abroad and cover cops and crimes at home. They work on the business side—as publishers, advertising directors, and marketing managers—as well as on the editorial side. They also are present in “new media” as bloggers and as creators and producers of alternative media. But women's presence, leadership, and influence remain works in progress. To understand better where women are, and the influence they have, in the media, think about what “the media” now means. The term's changing and expanding definition reflects technology and content shifts of ...

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