Chapter 81: Women as Leaders in the Digital Age

Morra Aarons-Mele

Women as leaders in the digital age N ewsweek's October 23, 2006, issue summed it up perfectly: Just a few years ago, “no one would have believed a 2005 survey would report that the iPod is more popular on college campuses than beer” (Levy, 2006). Digital technology transforms our world at a dizzying speed. In the past several years, the Internet has become a social medium, a true web in which users form and maintain relationships with people they have known for years and people they have never met. Internet usage is nearly ubiquitous in the United States, and digital literacy is a key requirement for success in our era. From the iPod to the success of the Barack Obama campaign in 2008, digital technology defines the best of American innovation. Where do women fit in this new world? This chapter explores key gender trends online and the digital There ...

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